Modern perspective on timeless city
PURO Prague marks the next step in our international story - a place where the thriving atmosphere of the capital meets a fresh approach to hospitality. For the first time, we bring our vision not through a ground-up build, but by transforming an existing structure into a hotel shaped by creativity, culture, and art. Czech studio Archina envisioned the building’s form, while Conran & Partners designed interiors that create a dialogue between artistry and innovation. Every floor tells a story - from the bright, wood-lined lobby to the rooftop bar with sweeping views of Prague’s skyline.
Nestled in Prague’s Old Town, PURO Prague offers a calm retreat amid the capital’s buzz. Just a short stroll from historic squares and iconic landmarks, the hotel sits amidst an architectural mix of Gothic, Baroque, Art Nouveau and modern influences, placing guests at the crossroads of Prague’s rich cultural landscape. Around every corner, cafés, boutique shops, natural wineries, and artistic venues capture the city’s authentic flair, while inside, the hotel offers a serene hideaway - a space to pause, rest, work and experience the city from an intimate perspective.
Into the city’s
rhythm
Prague is a city of contrasts, where medieval streets meet brutalist design. Its skyline rises with a thousand spires, a backdrop to intimate cafés and signature riverside beer terraces. Lovers of history linger on Charles Bridge, while those drawn to art and innovation can explore galleries, design studios, and hidden courtyards tucked between baroque façades. The city blooms on this dialogue between old and new, making it one of Europe’s most intriguing destinations. PURO Prague resonates with this rhythm, offering a refined, design-driven experience that reflects the city’s layered character while inviting you to experience its culture, creativity, and pace in your own way.